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AI

HowPerplexitykeepsenterprisecustomersupdatedonnewfeatures.

0xHigher feature adoption
0%Fewer demo meetings
0minAverage update length

Supercut lets us show customers exactly what we shipped. No slides, no scheduling.

Customer Success Team
Customer Success TeamPerplexity

Perplexity is the AI-powered answer engine redefining how people search for information. As their enterprise customer base grew, the team needed a scalable way to keep customers informed about new features and improvements. Supercut became their go-to tool for personalized feature updates.

Company name

Perplexity

Industry

AI

Company size

500+ employees

About the company

The AI-powered answer engine that delivers accurate, sourced answers to any question in seconds.

The Challenge

Enterprise customers needed more than changelog updates.

As Perplexity scaled its enterprise offering, customers wanted to understand new features in context, not just read about them. Static changelogs and email announcements weren't cutting it. Customers needed to see features in action to understand their value.

Scheduling live demos for every feature release across dozens of enterprise accounts wasn't sustainable. The team needed a way to deliver high-touch updates at scale.

Why Supercut

Polished feature walkthroughs that feel personal, at scale.

Supercut made it easy to record quick, branded feature walkthroughs that felt like a personal demo. The customer success team could show exactly how a new feature works, tailored to each customer's use case, without booking a single meeting.

Auto-editing, chapters, and brand customization meant every update looked polished and professional with minimal effort.

How They Use It

Feature announcements, onboarding updates, and success check-ins.

The CS team records short walkthroughs whenever a relevant feature ships, then shares them directly with enterprise accounts. Customers can watch on their own time, leave comments with questions, and share internally with their teams.

The result is higher feature adoption, fewer support tickets, and enterprise customers who feel like they have a direct line to the product team.

Ready to scale your customer updates?
Join Perplexity and keep your enterprise customers engaged with personalized video updates, no meetings required.
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Video messaging that moves work forward. Record, share, and collaborate async.